DFC BRAND

Our signature product

Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.

Shop now

Bestseller

CYAN AI VIDEO GLASSES


Ditch the tripod and forget the waterproof phone case. These AI Video Glasses are the ultimate tool for creators on the go. Whether you are caught in a sun shower at a festival or hiking through the mist, the Auto-Transition Lenses ensure you look cool while protecting your vision.

Shop now

New this season

A collection of eyewear that adds that flair.

Shop now
OPTICAL COLLECTION
OPTICAL COLLECTION

OPTICAL COLLECTION

Men's Sunglasses Collection
Men's Sunglasses Collection

Men's Sunglasses Collection

Ladies Sunglasses Collection
Ladies Sunglasses Collection

Ladies Sunglasses Collection

A world of timeless designs that honor the people who make them & the places they’re made.

New arrivals

Made with care and unconditionally loved by our customers.

New Arrivals

Instant classics

Meet the essentials of a better wardrobe

Designed in styles and tones that endure the passing of time and the passing of fickle trends.

Built for longevity and rooted in practicality, these pieces accompany you through every journey - whether close to home or around the world.

Shop the collection